“Sellers and marketers must be aligned and in agreement on their buyers’ needs in order to meet revenue goals. Jeff Davis under- stands deeply what it means for sales and marketing teams to achieve this, and Create Togetherness is a great representation of that. Whether at a company that is struggling with misalignment, or one that simply wants to help take their go-to-market teams to the next level, readers will find a lot of value in this book.”
— Ed Calnan, Founder, Former Chief Revenue Officer, and Advisor, Seismic
